Meta’s microblogging platform, Threads, which was developed to create competition with X (formerly Twitter), is testing a new feature that allows users to schedule posts.
One of the new feature’s greatest benefits is its ability to enable companies, creators, or brands to debut items during periods of high engagement.
Adam Mosseri, the CEO of Instagram, stated that Threads is now testing a feature that would let users organize their content in advance by scheduling their posts on the network.