Dubbed “Power Up Your Life”, the fun experience comes in the form of product activation events and a mega music concert where the two brands will engage students and the general public to showcase the latest itel devices and also provide them with the opportunity to dive into Boomplay’s extensive music offerings.
The Nigeria edition of Boomplay and itel P55 Series launch and music festival is scheduled to start from Monday, January 29th, 2024 to Friday, February 2nd, 2024 and the campuses to host the activation events are Federal College of Education (FCE), Akoka and University of Lagos (Unilag). A mega concert featuring fan favourite artists including Joeboy, Bnxn, Cheque and Guchi will climax it all on the last day at the University of Lagos (Unilag) Sports Complex.
