Africa’s leading beauty exhibition, awards, and conference, Beauty In The Motherland, is one of the largest events in Africa, supporting the growth of the local beauty industry.
Beauty In The Motherland hosted over 150 unique beauty brands, predominantly owned by Africans, alongside international brands with a vested interest in Africa and emerging markets. More than 7,000 people attended the conferences, exhibitions, nail art competition, pitch competition, and awards night.
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