Currently enrolled in a Master’s of Science programme in Advertising at the University of Illinois Urbana-Champaign, Oshodi’s influence extends far beyond the classroom, reshaping the Nigerian advertising landscape with his pioneering contributions.
During the COVID-19 pandemic, Oshodi recognised the urgent need for SMEs to adapt to digital platforms. He initiated comprehensive training programs, equipping business owners with essential digital advertising skills. These initiatives were crucial in helping SMEs not only survive but also thrive during the economic downturn, showcasing Oshodi’s commitment to supporting local businesses in challenging times.
Oshodi’s leadership extends to his role as a board member of the Association of Digital Marketing Professionals in Nigeria (ADMARP), where he has been instrumental in fostering the growth and development of digital marketing professionals. His active participation in creating digital advertising policies has provided a solid foundation for industry standards, benefiting both new and experienced marketers.