Spotify hosted 15 EQUAL activations and over 14.8 million artist discoveries stemmed from EQUAL playlists, and EQUAL artists received 11,800 editorial playlist ads, all in 2023, further demonstrating the program’s impact and reach.
Ayra Starr whose February release ‘Commas’ already has over 35 million streams on Spotify, spoke on the expressive musical style that has helped her craft a niche in the music industry, and what it means to her being selected as Spotify’s EQUAL artist.
“I am grateful to become a Spotify EQUAL Ambassador. It means so much to me to be able to represent women in Afrobeats and African women in general. There are so many women in music right now and the EQUAL program is doing a great job in highlighting their hard work.”
