African e commerce giant Jumia to halt food delivery business in seven African countries

Jumia currently runs its food delivery services in Nigeria, Kenya, Uganda, Morocco, Tunisia, Algeria, and Ivory Coast.

This strategic decision is part of Jumia’s efforts to concentrate on the expansion of its core online retail business, Reuters reported.

To achieve profitability, Jumia is actively implementing cost-cutting measures, such as reducing its workforce, exiting the everyday grocery segment, and scaling back delivery services unrelated to its e-commerce operations.

Pulse: Read More