Meta announced this during a media briefing on Tuesday, whose details were embargoed until Wednesday, with Meta’s VP of business messaging, Nikila Srinivasan.
The company stated that it will soon begin to make it possible for businesses to receive verification from Meta, which users know they are chatting with the right business. It noted that to become Meta verified, businesses must demonstrate their authenticity to Meta and in return receive a verified badge, enhanced account support, and impersonation protection.
