The ranking is based on a global survey of close to 15,000 members of the public conducted in April 2023 in 20 countries on all continents to measure perceptions of the world’s top 100 cities.
Cape Town has been named the best city brand in Africa, followed by Cairo and Johannesburg.
Cape Town boasts natural beauty and offers a diverse cultural scene and a promising economic environment. Its vibrant lifestyle and growing business ecosystem make it an irresistible choice for those seeking a balanced life.