TomTom Candy, Nigeria’s favourite menthol brand, under Cadbury Nigeria Plc (a subsidiary of Mondelēz International), has officially launched Breathe Academy, a learning management platform for music creatives and enthusiasts.
The launch event, which took place at Terra Kulture, Victoria Island, featured music performances from up-and-coming artistes, a live demo of the web platform, and a Q&A section. The platform was officially launched by the Managing Director, Cadbury West Africa, Oyeyimika Adeboye. In attendance were representatives from Cadbury West Africa, experts from the music and entertainment sector, and young music enthusiasts.
Oyeyimika Adeboye, affirmed the company’s commitment to supporting young people in making a success of their creative inclinations. “TomTom is not just a refreshing mint candy, but a brand that recognises its social responsibility, with visible impact. Breathe Academy is an investment by Cadbury Nigeria Plc as our commitment to nurturing the next generation of music-industry trailblazers. We are ecstatic to provide a platform that not only imparts knowledge, but also fosters creativity, community, and success.”