The Ibadan edition is the first for this year as others will be organised in different cities across the country in the coming months. The experience at ‘Like A Child Again’ is a novel initiative to drive awareness for Cadbury Candies whilst offering consumers a unique experience filled with playful excitement and nostalgic moments that enable them to relive fun memories of their childhood through the movies shown at the event.
The free event welcomed hundreds of lovers of Cadbury Candies to an open Candyland, with a captivating setup of balloons, lights and props. Other side attractions included painting sessions, a bouncing castle, graffiti art and jigsaw puzzles, to spice up the experience. Attendees got a chance to taste the different candy variants – Cadbury Caramel, Cadbury Coffee and Cadbury Buttermint – as they were treated to an exclusive screening of the 1994 Disney movie classic, ‘The Lion King’, on a gigantic screen.
