This process also helps a person to eat more as compared to eating food with cutlery.
“Our results suggest that for people who regularly control their food consumption, direct touch triggers an enhanced sensory response, making food more desirable and appealing,” said study researcher Adriana Madzharov from the Stevens Institute of Technology in the US.
In her first experiment, Madzharov had 45 undergraduate students visually inspect and evaluate a cube of Muenster cheese, hold it before eating it and then asked them to answer questions about their eating behaviour.
