adidas Opens First Flagship Store In Lagos, Offering a New Shopping Experience

Global sports brand adidas has opened a flagship store in the heart of Victoria Island in Lagos, Nigeria, revealing the brand’s commitment to local culture, community, and innovation.

The adidas Lagos Flagship is the fourth adidas store to open in partnership with BrandCo in Nigeria, but it is the largest and first of its kind in West Africa, providing an immersive and community-driven shopping experience for exclusive adidas collections.