German firm invests Sh350 million in Kenya to make the country a leading distributor of its product

Replicating the production and distribution model, Apple and China use, Josef Seibel Group company has decided to both produce and distribute its footwear products from Kenya.

The German shoe firm Josef Seibel Group plans to expand its global market share with its partnership with Kenya.

The shoe firm also relayed plans to institute training programs for locals to increase its production capacity from the current 120,000 – 130,000 pairs of shoes annually.