Lagos targets MSMEs’ growth with franchise initiative

Micro, Small and Medium Scale Enterprises (MSMEs) with operations in Lagos, now have the opportunity to expand their scope and even veer into other areas of interest leveraging the MSMEs Franchise Initiative just launched by the state government.

Franchising involves the distribution of products or services of a franchisor, who establishes the brand’s trademark and business system, by a franchisee, who pays a royalty or fee for the right to do business under the franchisor’s name and system.

BUSINESS DAY: Read More